Distortion in printed image

Probable Cause	Possible Solution
Pad
Wrong shape	Use a different shape pad
Too soft or too hard	Use different hardness
Image too close to pad edge	Move or replace pad
Cliché
Etched too deep	Coupled with thin ink, the smudge caused is often mistaken for distortion
Ink
Too thin + etched too deep	Causes smudging (see above)
Material
Moves or collapses	Use special fixtures or appropriate pads
Other
Unsuitable work piece fixtures	Modify the fixtures to achieve support on all positions of the product
Fixtures movement	Check fixtures
Printing on angles	Change fixture grade